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John Wahlberg
Co-founder of Altru (Alltrue) and a former med-tech sales leader who helped build the fundraising platform that connects celebrities, fans, and nonprofits and scaled early campaigns including NFL collaborations.
Best podcasts with John Wahlberg
Ranked by the Snipd community
Dec 4, 2025
• 36min
Your network is your first go-to-market strategy
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John Wahlberg and Kyle Rudolph, co-founders of Altru, discuss their journey from NFL stars to tech entrepreneurs creating a fundraising platform. They share how they shifted from $10,000 golf tournaments to $10 raffles, tapping into both athletes' networks and fan engagement for large-scale donations. The duo highlights the importance of trust in celebrity partnerships and the lessons learned from scaling too quickly. Their insights reveal that a strong network is crucial for success, transforming charitable giving one prize at a time.
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