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Louis Armstrong is back for the annual catch-up — and this time we’re talking celibacy experiments, nicotine addiction, and why he thinks I need to go celibate for a month...

Louis ditched alcohol, nicotine pouches, and his right hand because he realised easy dopamine was making him deflated and unmotivated.

Tune in for a laid-back catch-up with plenty of insight — plus some valuable lessons on discipline, dating, and designing a better 2026.

00:00 Introduction
02:10 Catching up, lost Airbnb deposit and lessons for creators
06:00 Celibacy, dopamine addictions and cutting out vices
09:21 Women as a distraction and learning self-control
12:25 Relationships vs single life and patterns of avoidance
17:07 Trust issues, jealousy and choosing a secure partner
20:26 How men can build true security and self-worth
22:34 Balancing being a good partner without becoming a simp
27:01 Dubai dating culture and the rise of entitlement
31:00 Finding quality women and warning signs to watch for
38:44 Advice for young men on meeting women offline
41:56 Building confidence through small daily interactions
43:50 Mentorship, prioritising freedom and business balance
48:28 Scaling without burnout and staying focused
52:29 Writing, distractions, and designing optimal mornings
57:39 The “Let Them” mindset and emotional resilience
01:09:52 Reflecting on alcohol, fun vs optimisation
01:13:19 Goals for 2024 and building systems around creativity
01:19:40 Hosting transformational in-person masterminds and events

» Escape the 9-5 and build your dream life: https://www.digitalplaybook.net/
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Creator Club: https://www.thecreatorclub.co.uk/

John Martin Ernie

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