John Hards

John Hards, former Group Lettings Director at Countrywide, shares fascinating insights on the company's rise and fall. He discusses how a people-focused approach fueled growth, contrasting it with the pitfalls of treating agencies like retail. Hards emphasizes the importance of service over product, advocating for hiring based on attitude and proper training. He warns about the rise of OpenRent and its implications for landlords, while also highlighting the need for competitive salaries to retain skilled property managers. His recommendations aim to future-proof modern estate agencies.

In this conversation, industry veteran John Hards, former National Countrywide Lettings Director, shares insights on how Countrywide became a prime player in UK property. He delves into Harry Hill's motivational leadership style and the company's early embrace of technology to reach international clients. Hards emphasizes the importance of strong training programs and branch managers in driving success, while also discussing key colleagues who contributed to growth. The discussion highlights enduring lessons that today’s agents can apply for continued success.

John Hards, the former Director of Residential Lettings at Countrywide, shares insights from his extensive experience in scaling lettings operations. He discusses the transformation of lettings into a £200m enterprise, detailing the strategies behind acquisitions and operational integration. John reveals how private equity interest began in 2008 and the importance of acquiring well-run firms to drive profits. He emphasizes the need for a disciplined approach to valuations and the significance of caring for acquired teams, ensuring their growth and success.