Joe McNeill, Chief Revenue Officer at Influ2, shares his expertise in navigating complex sales processes. He emphasizes the power of silence during conversations and strategies for setting conditions for advancing connections. McNeill discusses the importance of understanding both personal and executive motives of champions and offers actionable prospecting tactics. He highlights the art of active listening and collaboration, stressing how these skills can enhance engagement and ultimately drive sales success.

Joe McNeill, CRO at Influ2, shares insights on building sales champions and understanding motives. Topics include embracing silence, setting conditions for progress, groundswell motion strategy, and identifying personal and business motives. Strategies for qualifying leads, mastering active listening, and navigating modern buying groups are also discussed.