Joe Lynch
Sales Director for the East at Deep Instinct
Best podcasts with Joe Lynch
Ranked by the Snipd community
Sep 15, 2024 • 7min
Engaging the 100lb Brains
Join Carl Froggatt, a seasoned expert from Deep Instinct, and Joe Lynch, a pro from Citibank, as they delve into the art of closing high-stakes deals. They emphasize the importance of engaging critical '100-pound brains' early in the sales process. Discover why companies like Citibank prioritize solutions over flashy tech. The duo shares strategies for fostering internal champions and navigating the complexities of resource allocation within organizations. Get actionable insights on aligning stakeholder priorities for successful outcomes.
Apr 25, 2024 • 1h 2min
Behind the Deal: A Perspective from an Economic Buyer
Learn from CIO Carl Froggett and Sales Director Joe Lynch about selling to economic buyers in the tech industry. Carl emphasizes the importance of understanding business needs, while Joe stresses the value of tailored value propositions. They discuss forming genuine partnerships, navigating sales processes in global banks, and Deep Instinct's threat prevention technology.
