Jo Shoesmith
Global Chief Creative Officer at Amazon
Best podcasts with Jo Shoesmith
Ranked by the Snipd community
7 snips
Feb 28, 2024 • 38min
Amazon’s Chief Creative Officer on the power of emotional advertising, distinctive brand assets and delivering at speed
Exploring the power of emotional advertising at Amazon, the role of a Chief Creative Officer, creating inclusive advertising, managing global creative teams, making Super Bowl ads, innovation within Amazon, simplifying complex creative ideas, and using AI in marketing.
