Jim Herbert

E-commerce technology expert from Patchworks with decades of experience in digital commerce, advising on using data, automation and streamlined processes to improve online selling and operations.

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Jan 20, 2025 • 31min

Top Tip for eCommerce Growth in 2025 feat. 9 experts

In this insightful discussion, e-commerce technology expert Jim Herbert shares his wisdom on leveraging data for better operations. Emilie Benoit from Shopify highlights the significance of AI-driven personalization and peak season planning for seamless omnichannel experiences. SEO specialist Carolyn Shelby emphasizes the value of crafting engaging FAQs and guides to boost visibility in AI-driven searches. Together, they delve into the transformative potential of automation, social commerce, and content strategies to fuel growth in 2025.

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