Jessica DeLuca, co-founder of the UK’s leading online beauty retailer Cult Beauty, reveals how her tech background propelled the brand's £275 million sale. She discusses revolutionizing skincare with expert advice and a personalized product database, addressing industry gaps. Delve into the challenges of funding, influencer marketing, and the strategic decisions behind Cult Beauty's acquisition. DeLuca highlights the transformational impact of the sale on employees, creating 29 millionaires, and advocates for investing in women-led businesses to bridge funding disparities.