Jessica Davies

Jessica Davies and Sara Guaglione, both senior media experts at Digiday, dive into how AI is dramatically reshaping the search landscape for publishers. They discuss the rise of AI chatbots in online search and the implications for traffic and engagement metrics. The conversation touches on Google's legal challenges, Apple's push for its own AI search engine, and the call for regulatory action regarding new AI tools like Gemini. They explore how publishers can adapt to these rapid changes and the importance of maintaining quality in journalism.