Jessica Andrews

VP of Marketing at Copper, a CRM for agencies and consultancies. Expert in product marketing and marketing leadership.

Best podcasts with Jessica Andrews

Ranked by the Snipd community

Feb 6, 2025 • 45min

#217: Marketing Leadership | Why Product Marketing is the Foundation of Great Marketing Leadership with Jessica Andrews, VP of Marketing at Copper

Jessica Andrews, VP of Marketing at Copper and expert in product marketing, shares insights from her journey in marketing leadership. She discusses overcoming imposter syndrome and the transition from individual contributor to strategic leader. Jessica emphasizes the foundational role of product marketing in driving successful strategies and the importance of collaboration between marketing and sales teams. Additionally, she highlights the value of networking and understanding customer needs to foster a thriving marketing environment.