Jessica Abel

Jessica Abel, author of 'Out on the Wire,' shares her journey through storytelling and creative entrepreneurship. She unpacks the challenges of balancing art with financial sustainability, revealing the burnout she faced while writing her book. Topics include the misconceptions creatives confront, the significance of structure in storytelling, and the need for 'idea aeration' in the creative process. Jessica advocates for prioritizing resonance over reach in business, emphasizing that it's more important to be a favorite than the best.