Jesse James Wroblewski
Marketing expert and author of "Marketing for Supervillains." He has led a New York marketing agency for three decades and shares his unique approach to brand differentiation.
Best podcasts with Jesse James Wroblewski
Ranked by the Snipd community
Oct 1, 2025 • 1h 6min
Stop Being a Boring Brand... | Jesse Wroblewski
Join branding consultant Jesse Wroblewski, author of *Marketing for Supervillains*, as he uncovers the secrets behind breaking free from boring brands. Learn how to create iconic offers and emotional connections that resonate with consumers. Jesse discusses his 12 Differentiation Planets framework, revealing how brands like Liquid Death and Metallica's Blackened Whiskey use unique packaging and storytelling to stand out. Discover why less audience can mean more brand loyalty and how humor can lower barriers to engagement.
Dec 24, 2024 • 52min
Why Some Amazon Brands Are Failing and How You Can Steal Their Customers
Jesse James Wroblewski, a marketing expert and author of "Marketing for Supervillains," shares insights from nearly three decades leading a New York marketing agency. He dives into the competitive challenges Amazon brands face and emphasizes the necessity of brand differentiation. Wroblewski introduces 12 unique strategies for standing out, such as storytelling and exclusivity. He also discusses the importance of authenticity in branding and offers actionable tips for creating a cohesive brand identity that resonates with consumers.
