Get the app
Jenny Wolfram
Founder of BrandBastion and former lawyer who built an AI-powered platform combining automation and human moderation to help brands manage social media, protect communities, and maintain reputation at scale.
Best podcasts with Jenny Wolfram
Ranked by the Snipd community
Nov 25, 2025
• 27min
BrandBastion Mixes AI and Human Judgment to Build Trust at Scale
chevron_right
Join Jenny Wolfram, founder of BrandBastion, alongside Vesa Rikkinen and Harvard's Julian De Freitas, as they delve into managing online brand reputations. They discuss the hybrid AI-human model that balances efficiency and nuanced judgment in moderation. Topics include how to handle crises, measure trust through comment tagging, and the importance of proactive engagement over silence. The conversation highlights the future of AI in brand interaction, emphasizing ongoing R&D and the ethical implications of corporate control in community management.
The AI-powered Podcast Player
Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
Get the app
