Jenny Davis, an investment manager at Baillie Gifford, dives into the hidden power of persistence in business growth. She reveals how inside ownership, such as family stakes and long-term backers, fosters resilience in companies. Using examples like Ryanair and Discovery, she illustrates how effective leadership drives innovation and cost control. Davis also explores the significance of family influence in business success, especially in luxury markets, and discusses the pivotal role of long-term strategies in healthcare with company Demant and its philanthropic backing.