Jennifer Pinter

Jennifer Pinter, an expert in account management software, shares her insights on optimizing tech for AM and client success teams. She emphasizes the importance of defining roles before purchasing tools and highlights common pitfalls like skipping essential practices. With a focus on gradual adoption, Jennifer discusses how to engage leadership and avoid data silos. Key advice includes tailoring software to actual needs and making sure tools truly support account managers for effective, long-term use.