Jennifer Martin

Jennifer Martin and her brother Jeff co-founded Pipcorn, specializing in heirloom corn snacks after a serendipitous find at a farmer's market. They share how launching with hand-popped popcorn led to explosive growth, including their unforgettable moment on Oprah. Juggling artisanal values with commercial demands proved challenging, yet they navigated fundraising hurdles and surged ahead with strategic pivots, including a feature on Shark Tank. Their innovative use of heirloom corn reflects their resilience and entrepreneurial spirit in a competitive market.