
Jen Allen
Co-host of the Winning the Challenger Sale podcast. She shares real-world examples and practical advice on implementing challenger sales skills.
Best podcasts with Jen Allen
Ranked by the Snipd community

6 snips
May 20, 2021 • 49min
#3 The Discovery Call
This week, Jen Allen, a partner and seasoned expert in sales, joins the hosts for a deep dive into the art of discovery calls. They emphasize the shift from merely qualifying leads to genuinely understanding customer needs. Jen shares strategies for conducting engaging and insightful conversations, stressing the importance of high-gain questions and active listening. The discussion also tackles the challenges of remote selling, revealing how to adapt communication effectively to connect with prospects in a virtual environment.

5 snips
Oct 25, 2022 • 27min
This Week GTM Strategy | What does go-to-market mean to you?
Go-to-market is a term used across organizations but can have a broad interpretation. Nick and this week's co-host, Paige Robinson from Demostack, talk to industry leaders about the basics of what go-to-market means and how to approach, set, and refine your strategy.
Jen Allen, Chief Evangelist at Challenger, Kristin Kulpinski, Marketing Director at Demostack, and Rob Napoli, Host of the Bear Necessities Podcast, discuss their philosophy and methods for defining and evolving GTM strategies.