Jeff White

Jeff White, a UX designer and entrepreneur with two decades of experience, dives into the art of storytelling in design. He shares his 'lightbulb moment' that reshaped his approach and discusses common misconceptions surrounding storytelling. Jeff emphasizes the importance of crafting narratives that articulate the 'why' behind design choices, enhancing case studies, and tailoring stories to different audiences. He also addresses overcoming public speaking fears and maximizing tools like Notion for personal organization, all while infusing humor and relatable experiences.

Jeff White, expert in UX storytelling, shares actionable advice on how to improve storytelling skills. Topics include common mistakes, different storytelling frameworks, using personas, and utilizing storytelling in interviews. The hosts also discuss favorite books and struggles with creativity.