Jeff Tkatch

Jeff Tkatch, CEO of the Rodale Institute, dives into the transformative world of sustainable agriculture. He highlights the critical difference between soil and dirt, revealing how healthy soil fuels life. Jeff shares his journey into regenerative agriculture and discusses the disconnect between modern society and food sources. The conversation critiques our extractive farming practices, advocating for community connection and policy changes that boost sustainable farming. He emphasizes that nutritious food can reduce healthcare costs, making it accessible for everyone.