
Jeanne Liedtka
Professor of Business at the University of Virginia's Darden Graduate School of Business, specializing in innovation, organic growth, and design thinking.
Best podcasts with Jeanne Liedtka
Ranked by the Snipd community

Mar 22, 2024 • 31min
#113—Jeanne Liedtka: Design Thinking: Unleashing Creativity in Business
Jeanne Liedtka, a business professor, discusses the importance of design thinking in unleashing creativity in business. She shares insights on strategic experimentation versus strategic design, the concept of design thinking, and how it complements strategic thinking. The conversation explores balancing risk aversion and innovation in organizations like UTC and the significance of data-driven experimentation methodologies for scalability.