
Jay Jay
Founder of Ace of Spades Agency who advises entrepreneurs on building personal brands, hooks, and PR strategies to increase credibility and visibility.
Best podcasts with Jay Jay
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Sep 28, 2025 • 11min
Lessons - How to Build Your Personal Brand From Zero | Jay Jay - Ace of Spades Agency Founder
Jay Jay, founder of Ace of Spades Agency, discusses the essential components of building a personal brand from scratch. He explains how investing in personalities often trumps investing in products, emphasizing the power of visibility and emotional connections. Jay Jay reveals the importance of crafting a memorable hook to differentiate yourself and attract media attention. He also shares how even small-scale entrepreneurs can apply celebrity branding principles to gain credibility and influence.

Oct 1, 2024 • 14min
Lessons - You’re Building Your Personal Brand Wrong | Jay Jay - CEO of Ace of Spades PR Agency
Jay Jay, CEO of Ace of Spades PR Agency and a personal branding expert, shares insights on mastering personal branding for entrepreneurs. He stresses its role in differentiating oneself from competitors and building credibility. Jay discusses the power of crafting a unique story or 'hook' to attract clients and establish trust. He also covers strategies like leveraging authenticity, emotional connections, and feedback to enhance branding efforts and secure media visibility, making personal branding a crucial element in today's competitive landscape.