Jason Miller

Jason Miller, Head of Partnerships for Excel Sports Management, specializes in sports sponsorships. He discusses the rise of uniform patch deals and how they connect brands with fans. He shares insights on the changing landscape of sports marketing, drawing from his journey from radio sales to sports partnerships. Miller highlights the unique partnership of the Philadelphia Phillies, emphasizing community ties and brand alignment. The conversation reveals how creative sponsorships enhance brand perception while navigating traditional aesthetics in MLB.