Janick Marina Schaufelbuehl

Janick Marina Schaufelbuehl, a History professor at the University of Lausanne, dives into the evolution of globalization and the powerful US multinationals driving it. She discusses how corporate giants like General Electric and Coca-Cola shaped government policies and countered opposition from labor movements and nationalists. Schaufelbuehl highlights the historical context of opposing voices from the Global South and examines the shifting sentiments toward globalization today, emphasizing the need for a balanced approach in the face of neoliberalism.