Janick Marina Schaufelbuehl
History professor at the University of Lausanne in Switzerland. Her research focuses on the role of US multinational corporations in driving globalization forward since 1945.
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Sep 11, 2025 • 1h 7min
Janick Marina Schaufelbuehl, "Crusading for Globalization: US Multinationals and Their Opponents Since 1945" (U Pennsylvania Press, 2025)
Janick Marina Schaufelbuehl, a history professor at the University of Lausanne, dives into the influence of US multinationals on globalization since 1945. She reveals how these corporations deliberately shaped policies to promote free trade, reflecting on their complex relationship with labor movements and protectionist policies. The discussion also touches on China’s economic integration and the recent populist backlash against globalization, urging a nuanced understanding of its benefits and inequalities. Schaufelbuehl offers a thought-provoking analysis of the globalization debate, challenging listeners to reconsider its historical narrative.
Sep 11, 2025 • 1h 7min
Janick Marina Schaufelbuehl, "Crusading for Globalization: US Multinationals and Their Opponents Since 1945" (U Pennsylvania Press, 2025)
Janick Marina Schaufelbuehl, a History professor at the University of Lausanne, dives into the evolution of globalization and the powerful US multinationals driving it. She discusses how corporate giants like General Electric and Coca-Cola shaped government policies and countered opposition from labor movements and nationalists. Schaufelbuehl highlights the historical context of opposing voices from the Global South and examines the shifting sentiments toward globalization today, emphasizing the need for a balanced approach in the face of neoliberalism.
