James O'Connor

Founder and CEO of AdBridge, a creative technology startup focused on enhancing contextual relevance in native advertising.

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Jan 27, 2025 • 9min

Justify Your Existence: AdBridge melds native ads with context

James O'Connor, the dynamic Founder and CEO of AdBridge, dives into the future of native advertising. He shares how his startup is revolutionizing the ad space by blending content with brand messaging for improved memorability. The conversation highlights their unique approach called "The Bridge," which ensures ads integrate seamlessly into articles. O'Connor also discusses the importance of contextual relevance and innovative business models that could shape the industry, making for a fascinating look at the future of advertising.

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