James Burt is the co-founder of Pivot Productions Group, which helps talent maximize value, while Liam Heffernan hails from Mercury Podcast Network, recently partnering with the Student Radio Association. Will Malnati, the founder of At Will Media, explores transforming podcast IP into new realms like television. They discuss staggering growth in podcast consumption, the importance of evolving metrics focused on engagement, and spotlight strategic collaborations aimed at enhancing opportunities for budding creators in the audio space.