Jake Cohen

Jake Cohen, founder of Step by Step BNB and a hospitality pro, shares insights from nearly a decade in revenue management. He discusses the common pitfalls investors face, notably overpricing and misunderstanding pricing strategies. Jake emphasizes shifting the mindset from nightly rates to total revenue, revealing how strategic minimum stay adjustments can boost bookings. He also highlights the importance of using dynamic pricing and data-driven strategies, along with key lessons from his early experiences in short-term rentals.