Jake Bjorseth

Discover the power of TikTok Shop with guest Jake Bjorseth, CEO of Trndsttrs Media. Topics include creator partnerships, exclusivity, marketing to Gen Z, and the balance of brand guidelines. Learn why TikTok is essential for brands, leveraging influencers, and maximizing sales through authentic content.

Amanda Johansen and Jake Bjorseth discuss TikTok Shop and brand success, covering topics like leveraging TikTok Shop for social commerce, setting up e-commerce businesses, the shift to affiliate marketing, the evolution of influencer industry, and the changing landscape of TikTok and marketing organizations.