Ina Coveney

Ina Coveney, known as the "Auto Social Gal," is a marketing strategist on a mission to empower women in car sales through savvy social media tactics. In this enlightening discussion, she highlights the stark underrepresentation of women in the industry, addressing how they can transition from behind-the-scenes roles to bold brand builders. Ina shares personal anecdotes and strategies for overcoming common hurdles in content creation, reinforcing the significance of personal branding for career growth and job security in a competitive market.