Ilya Shumailov, a computer scientist researching AI model collapse, dives into the intriguing world of generative AI. He explains how large language models, like ChatGPT, are beginning to consume their own synthetic content, leading to potential quality declines. Ilya reveals the risks and errors that arise from this self-referential data usage, comparing it to a game of telephone. He emphasizes the importance of high-quality data and outlines strategies to combat model collapse, shedding light on the future of AI-generated content.