Igor Marinelli

Founder and CEO of Tractian, a leader in industrial IoT and enterprise asset management software. His journey highlights building innovative solutions for real-world manufacturing challenges.

Best podcasts with Igor Marinelli

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Oct 8, 2024 • 1h 11min

Igor Marinelli, founder & CEO at Tractian: First Principles Approach to Disrupting Legacy Industries

Igor Marinelli, founder and CEO of Tractian, discusses his journey from creating inventory systems as a teenager to leading a pioneering industrial IoT company. He underscores the necessity of understanding customer pain points to innovate effectively. The conversation touches on the distinctions between B2B and B2C strategies, the importance of hands-on leadership, and selling value over features. Igor also shares insights on building resilient partnerships in fundraising and embracing long-term thinking in tech entrepreneurship, providing valuable lessons for aspiring founders and investors.

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