Heidi Somers Guzman, known as Buff Bunny, is the founder of a nine-figure apparel empire and a fitness influencer. She shares her remarkable journey from a small town in Alaska to building a brand that empowers women. Heidi discusses overcoming her 'inner mean girl' and the transformative experience of 'dating herself' for a year. She emphasizes resilience in the face of fear, especially regarding fitness and public speaking, and how embracing imperfections connects her with her audience, inspiring others to pursue their passions.