Heather Torres

Heather Torres, founder of Porch Pumpkins, shares her journey of creating a thriving business focused on decorating porches with pumpkins. She discusses her innovative marketing strategies, emphasizing the role of social media and community engagement. Heather dives into financial insights, revealing profit margins and customer demographics. She also addresses challenges like scaling the business during economic fluctuations and navigating competition. Exciting future plans and sustainable practices round out this captivating conversation!