Haley Crawford

Marc Bain and Haley Crawford, correspondents at The Business of Fashion, dive into H&M's bold move to use AI-generated models in marketing. They discuss the backlash surrounding job security and the creative integrity of human models. The discussion reveals how this trend reflects a broader embrace of AI in both fast fashion and luxury brands. The guests also examine the inconsistent transparency regarding AI use in marketing and explore the evolving dynamics between technology and human creativity in the fashion industry.