Gus Burton

Gus Burton, a race winner in Porsche Carrera Cup and champion in British GT, shares his thrilling journey in motorsport. He discusses how to navigate financial challenges and the importance of effective self-promotion for securing sponsorships. Burton highlights the pressures experienced by drivers and the mindset needed to excel at high levels. He explores the traits that separate elite drivers from the rest and emphasizes continual self-improvement as key to success, blending ambition with realistic assessment and adaptive strategies.