
Gunay Aliyeva
Co-founder of Gamelight, an AI-powered tool that analyzes game play and user behavior to understand gamers and recommend games.
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Feb 15, 2024 • 19min
Privacy safe post-ATT behavioral targeting?!?
Gunay Aliyeva, co-founder of Gamelight, an AI-powered tool that analyzes game play and user behavior to understand gamers and recommend games. They discuss collecting and utilizing user data for targeted ads, the cost and returns of their ad network, AI algorithms in behavioral targeting, a loyalty program for gamers, and their global reach and expansion plans.