Guillaume Jacquet

Co-founder and CEO of Vasco, the revenue architecture platform for VC-backed startups. He has built and scaled multiple B2B companies through the critical $1M-$10M journey and codified the repeatable systems that work.

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Jun 30, 2025 • 58min

How Not To Die During The $1M to $10M Journey | Why Specialization Beats Founder Magic | Why Hiring Carbon Copies of Yourself Cannot Work | Why Pipeline Generation Solves Everything | Guillaume Jacquet, CEO & Co-Founder, Vasco

Guillaume Jacquet, co-founder and CEO of Vasco, brings expertise from scaling B2B startups through the crucial $1M-$10M journey. He discusses the perils of relying on 'founder magic' and the necessity of specialization in hiring. Jacques reveals why customer success should precede sales and the importance of a structured sales pipeline. He highlights that 80% of growth success is science, not magic, insisting that startups should avoid reinventing the wheel to achieve predictable outcomes.

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