Giang Hoang

Giang Hoang, Director of Business Operations at Zapier, has been pivotal in transforming their pricing strategy from a single product to a multi-product platform. She dives into Zapier's five core pricing principles and the upcoming shift to flexible, 'pay-per-task' billing to enhance customer experience. Giang discusses the importance of integrating customer feedback and the role of AI in shaping pricing models, as well as the relevance of clear communication and change management in making successful pricing transitions.