In this engaging discussion, George Meressa, the founder of ClearAds Agency, shares his expertise in Amazon advertising and e-commerce strategies. He delves into how AI is leveling the playing field for sellers, the importance of multi-channel ads, and the challenges faced by newcomers in the competitive market. Topics include optimizing PPC campaigns to minimize wasted spend, using insights from Amazon Marketing Cloud, and enhancing product listings for better conversion rates. Plus, enjoy a light moment as they recommend top Ethiopian restaurants!
