George Aye

George Aye, co-founder of Greater Good Studio, explores ethical design in the industry. Topics include the need for an ethical framework, power dynamics, and the importance of saying no to harmful projects. He discusses the evolution of design ethics and the role of lived experience in creating transformative designs.

George Aye, a professional dedicated to making services better, discusses the need for design to take responsibility and hold each other accountable. He emphasizes the importance of thoroughly scrutinizing every challenge and demanding higher ethical standards. George also shares how his team holds him accountable and the importance of the gut-check tool. Topics include raising ethical standards, radical philanthropy, challenges faced by people of color, creating an environment for feedback, and connecting agitators in the design industry.