Gen Furukawa, founder of SuperMarketers.ai, discusses leveling up content game with AI. Topics include AI in marketing strategies, crafting structured newsletters, utilizing AI for SEO, legal advice on Amazon, and maximizing AI agents in content creation.

Gen Furukawa, cofounder of Prehook, dives into the world of eCommerce quizzes, explaining how they can supercharge sales and personalize marketing. He emphasizes the importance of engaging website visitors in a two-way conversation to gather valuable zero-party data. Gen discusses actionable strategies for using quizzes to enhance customer insights, boost conversion rates, and replace traditional data collection methods. This insightful discussion is packed with practical tips for building more meaningful relationships with customers.