Join Gauthier Le Meur, meme maestro and co-founder of Alongside, alongside Ish Verduzco, A16Z crypto's Social Lead, as they unlock the secrets of social media success. Discover how to attract a following while staying true to yourself. They delve into turning personal passions into viral hits, the role of humor in content creation, and the importance of authenticity versus algorithm play. Learn to build trust in the DeFi space and craft a relatable online persona that resonates with your audience.