
Gabrielle Blackwell
Senior manager for sales development at Lattice
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May 29, 2024 • 33min
The Death of Outbound Has Been Greatly Exaggerated
Gabrielle Blackwell, Senior manager for sales development at Lattice, discusses the evolving landscape of outbound sales development, emphasizing the importance of clarity in strategy, supporting the entire sales team, and the role of AI technology in streamlining sales processes. She shares insights on relationship-building, strategic thinking, and the human element in sales leadership, resonating with sales development professionals.