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Fan Bi
CEO of The Hedgehog Company who advises, restructures, and acquires distressed ecommerce brands, and hosts the Into The Money podcast sharing interviews with ecommerce operators.
Best podcasts with Fan Bi
Ranked by the Snipd community
Dec 8, 2025
• 38min
Is Your Ecommerce Business Really Just A Gambling Addiction? (With Fan Bi)
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In this engaging conversation, Fan Bi, CEO of The Hedgehog Company, shares his expertise in rescuing distressed e-commerce brands. He discusses the pitfalls of declining ad efficiency and high fixed costs that lead to cash crunches. Fan explores the importance of cleaning up balance sheets to make businesses appealing to buyers. The duo examines the risky behaviors of struggling founders, likening them to gamblers. They emphasize that successful e-commerce brands focus on disciplined growth and the right product-market fit.
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