
Faheem Saiyad
Director at App Samurai
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Jan 15, 2024 • 17min
AI in user acquisition: where can AI help marketers most?
In this episode, host John Koetsier talks with Faheem Saiyad, director at App Samurai, about the role of AI in game development, campaign optimization, and ad creation. They also discuss App Samurai's new ad unit, Rewarded Playtime. The chat concludes with the idea that AI still requires human guidance for optimal performance.