Erika Franklin Fowler

In this insightful discussion, Erika Franklin Fowler, director of the Wesleyan Media Project and a government professor, dives into the intense world of political advertising. She breaks down the strategies and themes dominating this election season, comparing ad volumes and spending between Kamala Harris and Donald Trump. Economic narratives, voter trust, and the shifting priorities of both candidates are explored. Fowler also shares how political ads are evolving to resonate with younger audiences in this competitive landscape.