Erica Gessert, CFO of Upwork and former SVP of Finance at PayPal, shares her expertise in marketplace dynamics and financial strategies. She reveals how adaptable forecasting models can drive success even in shifting economic landscapes. The discussion includes Upwork's impressive 20-point EBITDA growth and their innovative approach to customer acquisition and network effects. Erica also highlights the crucial balance between profitability and growth, the role of AI in business evolution, and the entrepreneurial spirit of freelancers thriving in the gig economy.

Experienced CFO Erica Gessert discusses managing change during the Great Recession, steering companies through uncertainty. She shares insights on stabilizing Upwork's finances, leveraging data analytics, and achieving profitability. The podcast also covers advice for new CFOs, the importance of cash management, and company priorities for the future.