Eric Hsu

Founder of Single Grain, a marketing agency focused on tech-enabled services and AI-driven growth; co-hosts the Marketing School podcast and builds SEO, programmatic content, and agentic workflow strategies for clients.

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Nov 6, 2025 • 29min

SEO Is About To Change Forever (and nobody realizes why)

Eric Hsu, founder of Single Grain and co-host of the Marketing School podcast, shares insights on the evolving SEO landscape shaped by AI and innovative workflows. He highlights the significance of programmatic SEO and why retention is now more crucial than distribution. Hsu advocates for treating YouTube as a key search engine and emphasizes the power of agentic workflows to streamline tasks. He encourages marketers to adapt by leveraging new tools and maintaining consistency in content creation for long-term brand growth.

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