Eric DePopas

Dr. Eric DePopas, interventional radiologist, discusses digital marketing strategies for physicians, including paid-search and paid-social marketing. He emphasizes the importance of building word of mouth and shares insights on patient engagement and CRM systems. The podcast also explores the challenges faced by independent doctors in marketing their services and provides tips on tailoring marketing strategies based on location and target audience. Overall, the episode highlights the significance of committing to digital marketing and working as partners to achieve success.