Emma Edwards

Emma Edwards, a financial behavior expert and author of 'The Wardrobe Project,' shares her insights on smart spending. She discusses how to identify personal spending values through past purchases. Edwards explains triggers that lead to unhelpful buying decisions and presents her ultimate rule for avoiding unnecessary purchases. She introduces the ins and outs budgeting method to enjoy discretionary spending without overspending. Finally, she suggests a frugal reset week to recalibrate financial habits and boost discretionary funds.

Emma Edwards, a financial behavior expert and author of The Wardrobe Project, shares her transformative journey of a year-long no-buy challenge. She reveals how her relationship with money, body image, and confidence evolved throughout the challenge. Emma discusses overcoming temptation, the role of community support, and practical strategies to reduce impulse spending. She highlights the surprising benefits of creativity and resilience gained from not shopping, and offers insights for anyone looking to reset their spending habits for a healthier financial mindset.

Emma Edwards, founder of The Broke Generation, shares her transformative year-long no-shopping challenge that reshaped her financial habits and body image. She candidly discusses the emotional triggers of impulse spending and the influence of her 'fantasy self' on purchases. Emma reveals how the challenge reignited her creativity and sewing skills, allowing her to appreciate her wardrobe in new ways. With insights on mindful shopping and personal style, she offers listeners practical tips for their own no-buy journeys.