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Elie Khoury
Founder and CEO of Woopra, a company specializing in customer journey and product analytics. Believes innovation and user experience are the keys to creating great companies.
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Mar 19, 2025
• 31min
Top Lessons from 12 years of Building and Selling a 7-figure PLG Business
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Elie Khoury, Founder and CEO of Woopra, shares valuable insights from over a decade of building a seven-figure product-led business. He discusses the importance of establishing immediate value perception and when to adopt a product-led model. Elie dives into the transformative role of AI in driving growth and enhancing user experience. He reflects on mistakes made during his journey and offers practical tips for navigating the complexities of product-led growth while emphasizing the need for innovation and strategic partnerships.
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